Singha Estate Reckons on Opportunities in Luxury Condominium Segment, Revealing Newly Completed “The ESSE Sukhumvit 36” Condominium
Developed under the concept of ‘A Harmony of Contrast’ and situated next to BTS Thonglor station. Targeting 70% sales with more than Bt.1,650 million transfer by the end of 2020
Bangkok, October 19, 2020 – Singha Estate announces the completion of ‘The ESSE Sukhumvit 36’ condominium that is now ready for ownership transfer and immediate occupancy. The project is Singha Estate’s masterpiece condominium situated conveniently next to the BTS Thonglor skytrain station and distinguishes itself with the blend of Thai traditional architectural elements and contemporary design under the concept of ‘A Harmony of Contrast’. The company still sees positive opportunities in the luxury-condominium segment and aims to have 70% of this project sold with transfers at 1,650 million baht by the end of this year.
Mr. Nattavuth Mathayomchan, Chief Residential Development Officer, Singha Estate Public Company Limited, revealed that The ESSE Sukhumvit 36 is a 43-storey condominium with 338 units worth 6,500 million baht under a joint venture with Hong Kong Land, a large real estate company with extensive development experiences in Asia. The construction is now 100% complete and is ready for ownership transferring to its customers. This masterpiece condominium is located next to the BTS Thonglor skytrain station in Thonglor district, which is one of the best lifestyle destinations in Bangkok for people with high purchasing power. These have made this area in high demand, especially from expats, with a great potential to develop residential projects for both Thai and foreign upper-level customers who want to buy a unit as their own residence or for investment.
“Singha Estate is confident in the potential of the luxury condominium market in Thonglor district that still has demands from buyers who have high purchasing power. Today we have organized the open house event to announce that the project is officially ready for our customers to transfer ownership and move in. We have prepared a full range of services for unit inspection and transferring process comprising a professional team to take care of both Thai and expats. Now we have sold 65% of the project and expect to sell up to 70% by the end of the year that will generate the amount of transfer worth 1,650 million baht,” said Mr. Nuttavuth
The ESSE Sukhumvit 36 is a masterpiece project of Singha Estate that reflects the core strategies of ‘Enriching Living’ for the residential business unit focusing on three elements: 1) Smart Living 2) Healthy Living and 3) Sustainable Living. These strategies are adhered in order to deliver quality projects in the Best-in-Class standard level. The ESSE Sukhumvit 36 is not just a masterpiece condominium, but also designed with sustainability in mind since it was originated.
Mr. Sirikiat Vadabukkana, Vice President of Sales and Marketing Department, Residential Department of Singha Estate Public Company Limited, explained that with the “A Harmony of Contrast” concept, The ESSE Sukhumvit 36 blends Thai identity into modern living trends and applies the tropical architecture of Thai-style house in the building design such as having air vents or lifting building ground floor to create natural ventilation inside. These unique ideas have been applied with the project’s modern design, which is not only beautiful but also concerned about sustainability design in a perfectly balance manner under the collaboration with global architectural, urban planning and engineering firm Skidmore, Owings & Merrill (SOM).
The project offers various room types including one-bedroom units with 38.50-43.25 square meters of space, two-bedroom units with 73.50-77 sq m, three-bedroom units with 116.75-124.25 sq m, and 252-sq-m penthouse. All units are designed to feature proper function and usable space with the selection of premium materials from leading brands and technology, including curtain and specially designed wallpaper from Jim Thompson, insulated glass units, auto parking system. In common areas, there are full of facilities to provide convenience for all living cultures such as two onsens – one with a water temperature of 42 degree Celsius and another with 38 degree Celsius, swimming pool, gym room, sky lounge, theater room, and golf simulator.
“Today, Thonglor is the most popular place for Thais and foreigners as it is a lifestyle destination with more facilities to serve daily living of foreigners than the other locations in Bangkok. Moreover, the location has an attractive rental housing market and condominium prices are in the range of 250,000-350,000 baht/sq m. Given the attractiveness of location, we are confident that The ESSE Sukhumvit 36 can truly serve the living and lifestyle of our target customers with best-in-class project quality from design, location, to facilities,” Mr. Sirikiat said.
To celebrate the completion of The ESSE Sukhumvit 36, Singha Estate will organize an Open House to offer a special “For the One Who Knows” campaign as the last chance to own units at starting price of 11.9 million baht with special privileges before the price adjustment. This special event will be held during November 14-15, 2020, at the project, and those who are interested to attend the event can register at https://bit.ly/2H37vG1 or call for more information at 1221 or www.singhaestate.co.th